My name is Cédric Bozzi. I make websites and apps, and this is my blog dedicated to technology: here you’ll find news, opinions and reviews, all written by a Mac-head who tends to have definite opinions about stuff.
Apple now owns “all of the trademarks related to ‘Apple’ and will license certain of those trademarks back to Apple Corps for their continued use.” What will this likely mean for Apple and the iPod going forward?
Apple could sell CDs and bundle music with iPods: The old agreement (at Sections 1.3 and 4.3) seemingly prevented Apple from selling music on physical media, such as CDs, even though it could sell music through the iTunes Store. […] This was one of the reasons that the prior U2 Special Edition iPods didn’t actually include U2’s music — Apple’s contract with The Beatles forced you to buy it separately online.
I’d read the headlines, but not the posts themselves, regarding the new Apple / Apple Corps agreement, and I had no idea they had actually bought the trademark. No wonder Steve Jobs decided to go the exact same route with iPhone, forcing his way through it.