“Official Google Webmaster Central Blog: Google’s SEO Report Card”
An interesting point that I don’t remember giving much thought about, even though it should be obvious: nobody cares about the <title> that’s displayed on top of a browser window; it should be 100% optimized for when it’s show in search results.
Also, the report mentions that you can go to Google’s Webmaster Tools and decide which variants of your URLs should be prioritized for which geographical user base; I have to check that out. Nah, it’s useless except for some very exceptional cases.
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