When [Adobe] was run by graphics/technology enthusiasts, it was a great graphics/technology company. Now that its run by a sales guy, it has turned into a company that seems more interested in the sales and marketing of its products than in the products themselves.
Adobe certainly isnt the only company to play marketing games with their application version numbers. […] But Adobes strikes me as the most egregious, especially since the core audience for the CS suite is comprised of the sort of creative professionals who are predisposed not just to ignore marketing bullshit, but to be downright insulted by it. […]
The entire CS campaign has the feel of a company that is marketing down to its customers, rather than treating them respectfully as peers.
If that spirit continues to wither, Adobe will continue its slide into mediocrity, and will become just another software company. But if it becomes a bigger company while doing so, I suspect that will suit [Adobe CEO] Bruce Chizen just fine.
Vous voulez savoir quand je poste du contenu sur mon blog ? Il suffit de vous inscrire gratuitement à un agrégateur RSS (Feedly, NewsBlur, Inoreader, …) et d'ajouter www.ff00aa.com à vos flux (ou www.garoo.net pour vous abonner à tous les sujets). On n'a pas besoin de newsletters, pas besoin de Twitter, le RSS existe toujours.
Mentions légales : ce blog est hébergé par OVH, 2 rue Kellermann, 59100 Roubaix, France, www.ovhcloud.com.
Les données des visiteurs de ce blog ne sont pas utilisées ni transmises à des tiers. Les posteurs de commentaires peuvent demander leur suppression par e-mail.
Tous contenus © de l'auteur ou couverts par le droit de citation.
